Programme

2017 Full Programme

Published on by Pauline Mongodin - updated on

Over 200 conferences in free access with top speakers! 

Over 200 conferences in free access to benefit from the latest trends and find inspiration in the sector’s best practices: Plenaries, Keynotes, Academies, Solutions Workshops...

The Plenary Room will be equipped with a simultaneous translation system to allow international attendees to follow the conferences in English. Headsets will be available at the entrance of the room.

The 2017 Programme

Programme under construction, subject to change

Tuesday, September 19th

10:30 am - 12:00 pm: Opening Plenary

"Live Retail: Live commerce, real consumers"  

With the arrival of the internet, m-commerce, social networks and e-commerce, the retail sector has demonstrated a remarkable ability to keep reinventing itself - it’s dynamic!

The availability of data has provided an opportunity to rehumanise the consumer. Contrary to expectations, the vast amount of data collected does not pigeonhole customers. It actually gives them back their names and personalities.

So live retail would not be simply a purchasing experience but a properly conducted transaction - one which involves genuine collaboration rather than a power relationship.

How can we foster this relationship between brand and customer? Could we draw up a data charter to guarantee that data is used in a considerate and reasoned way? After years of mistrust, are we now seeing confidence returning?

How can digital technology serve this need for transparency between brands and their customers? Can we address the sticking points and provide a smooth purchasing journey?

With the participation of: 

  • Sophie Lubet, Retail Business Unit Director at Comexposium
  • David Mingeon, Deputy General Director at Havas Paris
  • Olivier De Mendez, Director at Starbucks Coffee France
  • Nicolas Bertrand, CEO at Micromania
  • Thierry Tallet, Managing Director at Ixina France 

3:00 pm - 4:00 pm: Keynote Le Bon Coin

Hosted by Antoine Jouteau, CEO, Le Bon Coin

5:00 pm - 6:30pm: Paris Retail Awards Ceremony

Wednesday, September 20th

9:30 am - 10:30 am: Plenary No.2

"Live Retail: When the customer experience gets close to human interaction...virtual reality as a tool for creating emotion"

Virtual reality and augmented reality are perfect UX tools which enable retailers to turn the purchasing act into a purchasing experience.

However, we must beware of the “wow” effect. Consumers are astute, they are familiar with the market and the technologies - they are not easily fooled. These technologies must add value; they have to be more than just window dressing.

Live retail, which constitutes a return to authentic commerce, is not however incompatible with these technologies; it can even embrace them and create a true-to-life customer experience. So are we now entering the era of v-commerce?

Feedback on the best examples from recent months.

With the participation of: 

  • Soumia Hadjali, VP Digital Operations, Accor 
  • Martin Sauer, Group Digital & eCommerce Director, Manutan

11:30 am - 12:30 pm: Keynote Costco

Hosted by Gary Swindells, President at Costco Wholesale France

3:00 pm - 4:00 pm: Keynote Emarsys

4:00 pm - 6:00 pm: Keynote Google

Thursday, September 21st

9:30 am - 10:30 am: Plenary No.3

"Live Retail: The myths and realities surrounding the digitisation of the supply chain"

Sales forecasts, inventory levels, order handling and processing... how can we combine digital technology and the human element to strike a balance between sales growth and the availability of goods, and falling stocks?

Digital technology - a tailor-made last mile solution? In 2017, the retail sector had to contend with the proliferation and diversification of delivery services. In 2018, it will have to tackle the issue of personalisation. What premium services can be offered to create a competitive edge?

With the participation of:

Christophe Poutiers, Supply Chain Director at BazarChic

12:30 pm - 2:30 pm: Facebook Academy

3:00 pm - 4:00 pm: Closing Plenary

"Live Retail: Beautiful stories of French unicorns. How to anticipate, manage growth and attract investors attention?"

  

You want to attend the Paris Retail Week's conferences?

Ask for your free visitor badge now to visit the exhibition and attend the conferences (free access, subject to availability).

Get your visitor badge

Advertisement

Paris Retail Week is:

  • Sept. 2017
  • Sept. 2018