The Rookie Of The Year, awarded at the Paris Retail Awards ceremony, rewards the innovation! For the fourth consecutive year, it will honour an innovative start-up.

Launched in 2014 as a springboard for young start-ups, the "Rookie Of The Year" prize brings to light three finalists selected before the event by our Jury to present their projects on D-Day.

The public will vote live to determine the winner, who will be awarded his prize on Monday, September 10th, 2018 during the Paris Retail Awards Ceremony.

A stepping stone which aims to provide young startups the opportunity to shine before an audience of investors and potential customers gathered for the occasion!

After Patatam (2014), SmartPixels (2015), Reech (2016) and Admo.TV (2017), who will be the next Rookie?

What is a Rookie?

It is a new company, a new idea, a new "awesome" concept. The selection criteria which are examined as of matter of priority are:

  • The innovating nature of the product/service presented
  • The opportunity for the market
  • The promise with regard to initial results or projections


Register to the competition


Download the rules of competition (in French)