19.20.21
SEPT 2023

PAVILION 4
PARIS EXPO
PORTE DE
VERSAILLES

 Conference programme Thursday 21 September 2023

Conference programme Thursday 21 September 2023

Discover the plenary conference programme on Thursday, September 21, 2023, including several mentoring sessions dedicated to #Logistics and #OmnichannelCommerce

Mark ANTOINE, Actor, comedian, business coach and TV host, INSPIRED KEYNOTES / FORBES COACHES COUNCIL
Master of ceremony:

Mark ANTOINE
Actor, comedian, business coach and TV host
INSPIRED KEYNOTES / FORBES COACHES COUNCIL

 

[10:00 - 10:20]: PRESENTATION OF THE STUDY OF LA FEVAD & KPMG

E-Commerce conquers Gen-Z
Géraldine CHEVALLIER

 

Géraldine CHEVALLIER
Director Business Development Consumer & Retail
KPMG

François-Xavier LEROUX, Partner, Lead Digital & Customer, KPMG
François-Xavier LEROUX

 

François-Xavier LEROUX
Associate, Lead Digital & Customer
KPMG

 

[10:20 - 11:00 ] : ROUND TABLE INSIGHT LA FEVAD & KPMG

How can we meet the expectations of a connected and engaged generation?
Marc LOLIVIER, General Delegate, La Fevad
Hosted by:

Marc LOLIVIER
General Delegate
LA FEVAD

Francis BAREL, Director, PAYPAL FRANCE

 

Francis BAREL
Director
PAYPAL FRANCE

Selma BEKHECHI, Chief Digital Acceleration Officer, CARREFOUR

 

Selma BEKHECHI
Chief Digital Acceleration Officer
CARREFOUR

Grégory GAZAGNE, Managing Director, SNAP.INC

 

Grégory GAZAGNE
Managing Director
SNAP.INC

Laura TOLEDANO, Managing Director France, ZALANDO

 

Laura TOLEDANO
Managing Director France
ZALANDO

Hyper availability, authenticity, simplicity, practicality: Gen Z has high expectations.  This is a generation of contrasts that has grown up in the digital world, but is not ready to abandon the in-store shopping experience. It has developed a strong ecological conscience, but remains very consumer-oriented. It's a generation that defines new market trends and encourages e-tailers to transform themselves to attract and retain them. How can we meet the expectations of a connected and engaged generation? How can we interact with them? What are the new codes of customer relations? What kind of transformation is required?

 

[11:00 – 11:30]: KEYNOTE TOLOKA (IN ENGLISH)

Improving e-commerce business performance with machine learning and human crowdsourcing
Stas ZHUKOVSKIY, Chief Revenue Officer, TOLOKA

 

Stas ZHUKOVSKIY
Chief Revenue Officer
TOLOKA

  • How to improve your search results and increase conversion & revenue?
  • How to quickly tag all items in catalog or group similar products?
  • How to save money on content moderation?
  • How to monitor competitors pricing with higher quality?

Data labeling and machine learning is a viable and advantageous approach for e-commerce companies to effectively tackle these and other data related questions. Discover the potential of data-driven strategies to achieve sustained growth and success in the competitive e-commerce landscape.

 

[11:30 – 12:00]: MENTORING COMMERCE OMNICANAL

Omnichannel: blurring boundaries to offer greater complementarity
Claire DOLLEZ, Plenary Editorial Coordinator, PARIS RETAIL WEEK, et Editorial Consultant, A CONTENT STORY
Hosted by:

Claire DOLLEZ
Editorial coordinator
A CONTENT STORY

Emma RECCO, General Manager, Strategy and Development, IKEA France
Mentor:

Emma RECCO
General Manager, Strategy and Development
IKEA FRANCE  

Graziella KAEUFFER, Omnichannel Customer Experience Director, COURIR

 

Graziella KAEUFFER
Omnichannel Customer Experience Director
COURIR

At the heart of all attention, retailers must anticipate and adapt to the "omnichannel" expectations of their consumers. While digital has encouraged the multiplication of interactions, its integration into the physical shopping experience is proving to be a decisive factor in the role of the store. How can we blur the boundaries between On and Off line, integrate a logistical revolution and take into account CSR issues? These are just some of the issues our contributors must address to deliver an immersive experience.

 

[12:00 – 12:30]: CONFERENCE ECOMMERCE NATION  

Top 100 E-Commerce 2023: winners & losers
Nicolas J CHEVALIER, CEO, E-Commerce Nation

 

Nicolas J. CHEVALIER
CEO
E-COMMERCE NATION  

Every six months, the E-Commerce Nation and Similar Web teams publish their analysis.

In this edition of Paris Retail Week, you'll find an in-depth analysis of the French e-commerce sector, with the big winners and losers in terms of traffic, and much more.

 

[12:30 - 13:00]: KEYNOTE VALIUZ 

Alliance, simplicity and performance: the new horizons of retail media
Claire DOLLEZ, Plenary Editorial Coordinator, PARIS RETAIL WEEK, et Editorial Consultant, A CONTENT STORY

 

Hosted by:

Claire DOLLEZ
Editorial coordinator
A CONTENT STORY

Sébastien ZECCHINI, CEO, VALIUZ

Sébastien ZECCHINI
CEO
VALIUZ

Olivier BOUTIN, Leader Retail Média, VALIUZ

 

Olivier BOUTIN
Leader Retail Média
VALIUZ

Sofia LIÉVIN, Director, AUCHAN RETAIL MEDIA

 

Sofia LIÉVIN
Director
AUCHAN RETAIL MEDIA

 

[14:00 - 14:30]: KEYNOTE ESTÉE LAUDER

Franck BESNARD, CEO France, THE ESTÉE LAUDER COMPAGNIES.INC

 

Franck BESNARD
President France
ESTEÉ LAUDER COMPANIES

How the Estée Lauder Companies, a global player in prestige beauty, deploys dedicated and differentiated retail strategies for the group's 22 brands, to meet consumer expectations and habits.

Founded 75 years ago by Estée Lauder, the group focuses on make-up, skincare, fragrances and hair care, through a diversified portfolio of brands sold in 150 countries.

 

[14:30 - 15:00]: KEYNOTE TECHSPARQ (IN ENGLISH)

Innovation unleashed: navigating the ever-evolving landscape of ecommerce 
Dedrick BOYD, CEO, TechSparq

 

Dedrick BOYD
CEO
TECHSPARQ

Dive into the dynamic world of e-commerce and stay ahead of the curve in constant change. Discover emerging trends, disruptive tech, and innovative strategies for adapting, innovating, and seizing growth opportunities in the digital marketplace. Explore the transformative impact of personalization, AI, and immersive experiences in today's landscape. Leverage customer data, AI, and innovative tech to captivate your audience, build loyalty, and drive remarkable business growth.

 

[15:00 - 15:30]: MENTORING SUPPLY CHAIN

Supply chain: a new paradigm for stores and customers
Claire DOLLEZ, Plenary Editorial Coordinator, PARIS RETAIL WEEK, et Editorial Consultant, A CONTENT STORY
Hosted by:

Claire DOLLEZ
Editorial coordinator
A CONTENT STORY

Arthur CARON, Supply Chain Director, Monoprix
Mentor:

Arthur CARON
Supply Chain Director
MONOPRIX 

After a few turbulent years in terms of consumption and merchandise supply, the time has come for simplicity and efficiency in commerce. According to the principle of the inverted pyramid, everything must be organized within the company and in merchandise flows to simplify store life, so that teams can devote themselves to the essentials of their profession: customer relations.

It is in this context that the Supply Chain today must adapt to stores and customers, and not the other way round. This new paradigm must be achieved with minimum effort, at minimum cost, and with minimum impact on the environment.

 

[15:30 - 16:10]: SHEIN: FIRESIDE PANEL DEBATE

The truth face to face
Sophie BAQUÉ, Editor in Chief, MIND RETAIL
Hosted by :

Sophie BAQUÉ
Editor-in-chief
MIND RETAIL

Peter DAY, Head of Strategy, SHEIN

 

Peter DAY
Head of Strategy
SHEIN

Thomas HURIEZ, Chairman and Founder, 1083

 

Thomas HURIEZ
Chairman and Founder
1083

Laurent MOISSON, Entrepreneur, author, speaker, Chairman and co-founder, FORCES FRANCAISES DE L'INDUSTRIE

 

Laurent MOISSON
Entrepreneur, author, speaker, Chairman and co-founder
FORCES FRANCAISES DE L'INDUSTRIE

Covid 19, inflation, new uses... the textile industry has experienced a number of economic shocks in recent years, leaving companies vulnerable and leading to the closure of many brands. The sector has also had to contend with the advent of fast-fashion and even ultra-fast-fashion, confirming their decline.  With sales of nearly 30 billion dollars by 2022, the Chinese online fashion giant SHEIN, known for producing fast to keep up with the latest trends, is acting as a real "bulldozer". To continue to attract young women under the age of 25, the brand is pulling out all the stops, from influencers and social networks to the opening of temporary shops... 

At the same time, anger is growing, as players and consumers are denouncing the brand's model (clothing quality, manufacturing conditions, competition rules, data protection, etc.). Since 4 May 2023, as a petition has been launched against the brand, people have been speaking out on social platforms and in the media. 

During this debate, Thomas HURIEZ, Chairman and founder of 1083 (a brand of eco-designed clothing made in France), Laurent MOISSON, Entrepreneur, Chairman and Co-founder of Forces Françaises de l'Industrie, will compare their points of view with SHEIN's Head of Strategy, Peter DAY. 

 

[16:10 - 16:30]: KEYNOTE ASIA LOOPERS & CHINA CONNECT

Decoding india’s shopping
Laure DE CARAYON, Founder, ASIA LOOPERS & CHINA CONNECT

 

Laure DE CARAYON
Founder
ASIA LOOPERS & CHINA CONNECT

With the strongest economic growth in the world, driven by a population of over 650 million under 30, India is accelerating the digitalization of its economy by developing a unique ecosystem. With her knowledge of the Chinese market, and having just returned from India, Laure de Carayon sheds light on Indian retail and ecommerce, and the challenges of 'cracking' the market.

 

← WEDNESDAY 20 SEPTEMBER

Sponsored