Mohamed Mehdi Khemiri, Founder and CEO, Favizone
According to you, what are the main trends and innovations in your field market?
With more than 1.2 billion users worldwide, including 35 million in France, Facebook Messenger is positioning itself as a new channel of acquisition, engagement, loyalty and exchange between brands and their customers. Indeed, they launched:
- Click-to-Messenger ads that connect users and advertisers via Messenger
- Sponsored messages to retarget users who have come into contact with the brand
- The "Customer Chat Plugin" to allow website visitors to chat with the brand via Messenger.
Unlike the website, Facebook Messenger is a new way that allows the brand to connect permanently with users and create a sense of closeness and belonging to its community.
What are the main features of your solution and who is it made for?
Our solution enables any e-retailer to build, in a few clicks, its e-commerce chatbot on Facebook Messenger, able to automatically learn the entire product catalog to help users find and buy the right product.
Available 24/7, Favizone chatbot makes it possible to engage prospects in real time, manage a large number of conversations, provide personalized level 1 sales assistance and better qualify the conversations that need to be supported by human agents.
Thus, our solution makes Messenger platform a new, higher potential and more profitable sales channel by capturing each exchange as a business opportunity and improving the ROI of Clic-to-Messenger ads.
What represents the Paris Retail Week event for your business?
Paris Retail Week is the essential event to meet e-retailers, present to them our solution and relevant use cases and receive their feedbacks. It is also an opportunity to get a complete idea of innovations and trends in the retail sector.
More information : www.favizone.com